Yukon Tourism euro campaign; Coors Light Mystery Mansion microsite; TD CanadaTrust ticker ads; Comdev site...
Category Archives: branding
heineken : global brochure
global brand brochure Illustrating the rich heritage and unique quality measures that go into making the famous beer. Worldwide distribution to retailers and distributors. Circa 2001. direction / design / typography / illustration
yukon government : executive council
modular public staging For the Premier and the Executive Council Office: a modular system designed for on-location environmental staging, using as a core a series of interchangeable, retractable banners. Shown: the formal, broad-base series. 2009. concept / direction / design / illustration
merial : frontline
promotional campaign Already the flea-killer category leader, Merial wanted an engaging promotional campaign for it’s Frontline brand for a spring push campaign. Our solution was a compact, scalable, functionally-based kit, with separate incentive programs for clinics and their clients. The ‘dead flea of the old West’ … Read More →
various clients : identities
identities for: an online arts zine, a consumer advocation group, and two network creators...
labopharm
branding + identity system A pharma company that specializes in control-release technologies of small molecule drugs, Labopharm needed a stronger branding presence on the global stage to augment and amplify their clinical emergence as a category leader, highlighting their full integration and entry into the … Read More →
cml healthcare
An annual report for CML Healthcare, a national network of medical imaging clinics and laboratory services centers
scotiabank : caribbean merchants
retail merchant promotional program Created to promote card usage and reinvigorate impressions of Scotiabank International in the Caribbean, the program mandate was to revolve around the consumer experience on from a day-to-day, local perspective. Keying initially to restaurants and grocery stores, awareness and relevancy had … Read More →
oracle : partner program
print communications + brand refresh Left: A minimalist approach to an elite suite of network enhancements offered to Fortune 500s; using the old program ID. Right: the new identity serving as the cornerstone for an agressive restaging. concept / direction / design / typography
scotiabank : aero rewards
program branding + launch The Aero Rewards program, a loyalty program based around the ‘any seat, anywhere, anytime’ luxury, initially calibrated to upper-class frequent travelers. Shown: conceptual directions, in the form of awareness and billboard ads; below, brand guidelines. concept / direction / design / illustration
sceptre investment counsel
annual report After several years of sub-par performance and a struggle to right the ship, Sceptre Investment Counsel at last had the performance values to exhibit the strength of their new teams and processes, and were indeed under full sail. The idea was simply to … Read More →