stak industries

identity system

Stak Industries specializes in engineering and building automated automotive line-installation components, expanding from originally supplying custom linkage parts to supplying complete assembly systems.

The challenge was to not amplify the founder’s name, but in fact to counteract the definitve context, in order to deliver a more accurate sense of identity with the company’s larger core offering. Shown: the main identity as well as select candidates from the exploration phases. Also shown is the pocket folder, business cards, and two variations on double-sided letterhead.

concept / direction / design / typography