Tag Archives: Portfolio - at Play

cabral pictures brand launch

cabral pictures

branding + identity system, website A marketing and stage veteran moved to action, from documentaries to broadcast spots. A multi-faceted, ameobic identity system that radiates character regardless of the spotlight. The identity fluxes between light and dark, warm and cool. Below: site land page in ‘cool’ mode; part of the identity … Read More

lulu new id+site

lulu marketing

branding development + identity system + responsive website + collateral Breathing fresh life into a communications studio with a dynamic brand language and open call to ignite and incite collaboration. The site design is built to be responsive to device and touch, with multiple native … Read More

seven rivers of canada : concept covers

seven rivers of canada

book jacket design The 1967 classic by Hugh McLennan. Original book shown on right. Above, some of the cover concept range. Production cover currently in development. strategy / concept / direction / design / typography / illustration  

icebreaker

icebreaker

identity and print communications collateral …to create a visual experience inspired by a cohesion of the facets of its name, particularly national, cultural and metaphorical. Part of an ongoing series of individualized explorations concerning these and associated ideas. The ‘circle’ card is printed on vellum, two-sided with … Read More

yukon tourism online campaign

yukon tourism : online euro campaign

european online ad campaign Particularly tuned to the British and German markets, and primarily to adventure travelers and comfort explorers: big boxes, skyscrapers, leaderboards and vokuns were used, as well as social media. Shown: the primary and secondary base conceptual approaches in animation sequence. concept / direction … Read More

pandora's nature : book jacket

pandora’s nature

book jacket design A novel dealing with dualism in the human condition. Sometimes complexity is as comforting as simplicity. concept / direction / design / typography / illustration

markham jazz festival

markham jazz festival

Calendar and visual system for the 2002 Markham Jazz Festival, celebrating Canadian jazz artists

sherlock holmes anthology : book jacket

sherlock holmes anthology

book jacket design The complete anthology of Sir Arthur Conan Doyle, featuring one of the greatest literary characters in history; this is a classic revisited. The respectful thought was to pursue an atypical conceptual vector and attempt to move the icon forward a century or two, without … Read More

otherball 5.0

otherball 5.0

marketing industry event microsite Held annually in Toronto as the alternative to the official direct-mail industry party, the purpose being to raise money and awareness for the Daily Bread Food Bank. The mandate, supplied with the ‘tattoo’ of heart-and-wings, was to provoke along the theme … Read More

cabral-main

cabral

Branding a marketing executive also deeply into stage and screen...

flights of nature : exhibit companion

flights of nature : exhibit companion

exhibit companion print collateral The cover of a small brochure of referential material designed to accompany the body of paintings and drawings, ‘flights of nature’, scheduled to hang in 2013. concept / direction / design / typography / illustration  

the spirit : winter moonlight

spirit of winter solstice moonlight

Digital sketch on the eve of the winter solstice total lunar eclipse, 2010. concept / drawing / illustration